Stukent is an educational courseware publisher specializing in digital marketing, social media, business, and related disciplines. Stukent's products fall into two categories:
Simternships®: Career-relevant, work-integrated simulations in which students take on a professional role — digital marketing specialist, social media manager, PR officer, entrepreneur, accountant, and more — and complete realistic tasks within a simulated business environment. Simternship rounds are structured to mirror industry workflows, building students' practical skills and professional confidence. Key simulations include the Digital Marketing Simternship® (search, display, and shopping ad management), Mimic Pro (PPC advertising), Mimic Social (social media management), and others.
Courseware (eTextbooks): Annually updated digital textbooks with turnkey lesson plans, auto-graded quizzes, and real-world case studies. Courseware is designed to pair with Stukent Simternships, providing the conceptual foundation that students apply in the simulation. Content is updated each year to reflect current industry practices.